Protecting great apes and their environment through the power of film and television.
The Great Apes Film Initiative
GAFI is an innovative, grass-roots based organisation that aims to promote great ape conservation by engaging and inspiring people to create local and sustainable solutions to the problems facing great apes and their environments around the world.
GAFI uses cinema and television to help save the endangered animals in their vulnerable habitats in places like Africa and South East Asia. Reaching millions of people whatever the culture or country, television is foremost media touching our lives.
To Madelaine Westwood (Founder of GAFI) and her team, it was an obvious tool to use to reach everyone be it a state president to an agricultural farmer; to army officers to school students, young and old. Screening wildlife documentaries to people that shared or impacted the same habitat as an endangered animal, was highlighting the cause where it mattered and where a real difference can be made immediately.
News:
| PASA Report from Uganda | Pedal Powered Cinema in Sumatra | Pedal Power is going to DR Congo! | How pedal power is helping Uganda’s mountain gorillas |
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| During the month of August, Pedal Power screenings were extended to Kabale district where some few schools were visited and screened though part of the month was a holiday. Read the full article here. | GAFI has sent it’s 2nd Pedal Powered Cinema to the Sumatran Orangutan Society in Indonesia. We’ll keep you posted with any updates from SOS. | Gearing Up 4 Gorillas have invested in a new pedal power cinema which will be going to Virunga National Park! | The Guardian | David Hewitt | 14 December 2011
Bicycles are powering films that teach communities about the plight of the gorillas and their natural habitat Read the full article here GAFI in collaboration with Electric Pedals |












